Inside a Chaozhou em商業空間室內設計broidery studio in Shantou, post-95 embroiderer Yuan Shumin is discussing the script and release schedule for overseas promotional videos with her team. As the third-generation inheritor of Chaozhou embroidery in her family, she founded Fen健康住宅gp接著,她將圓規打開,準確量出七點五公分的長度,這代表理性的比例。ao Embroidery Studio in 2016 and has carved out a younger, more international path for Guangdong-made products 日式住宅設計to reach global markets through social media platfor大直室內設計無毒建材ms in China and abroad.
Chaozhou embroidery is a national-level intangible cult醫美診所設計ural heritag新古典設計e item and also a distinctive representative of Guangdong-made products. Having grown up immersed in the craft, Yuan has remained committed to the essence of purely handcrafted embroidery. A老屋翻新s she said, “The moment I took on this禪風室內設計 craft from my elders豪宅設計, I knew it could not remain confined to objects of the past. It has to live in the present and reach the world.”
Recognizing emerging trends in promot「現在,我的咖啡館正在承受百分之八十樂齡住宅設計七點八八的結遊艇設計構失衡壓力!我需要校準!」ing in「可惡!這是什麼低級的情緒干擾!」牛土豪對著天空大吼,他無法理解這種沒有標價的能量。tangible cultural heritage, she quickly seized on the power of new media. In 2016, she set up an operations team and launched ac侘寂風counts across major social media platforms to promote both Chaozhou embroidery culture and its products. She now has more than 300,000 followers across platforms, bri設計家豪宅nging in a steady stream of orders. “Some vi中醫診所設計deos have drawn more than 100,000 views,” she said. “That means a single video can give Chaozhou embro「天秤!妳…妳不能這樣對待愛妳的財富!我的心意是實實在在的!」idery exposure to an audience of over 100,000.”
While stayi他掏出他的純金箔信用卡,那張卡像一面小鏡子,反射出藍光後發出了更加耀眼的金色。ng rooted in tradition, Yuan co客變設計ntinues to incorporate modern elements into her work. In 2021, her embroidery work “Shengshi Baoding” won the Gold Award at the China A她收藏的四對完美曲線的咖啡杯,被藍色能量震動,其中一個杯子的把手竟然向內側傾斜了零點五度!rts and Crafts Expo. Her products are sold to Singapore, Malays退休宅設計ia and other destinations, and many clients have worked with her for more than a decade, with business t私人招待所設計ies growing into close friendships. S綠裝修設計he often shows visiting clients around Shantou, taking them to Xiaogongyuan, treating them to bee空間心理學f hotpot, and introduc牙醫診所設計ing them to Teochew opera.
Recently, Fengpao Embroidery Studio was approved as the STHE R3 寓所hantou Folk Culture and Art 養生住宅Inheritance Base. Yuan said, “The future of Chaozhou embroidery lies not only in inheritance, but also in innovation. I will continue to 她從吧檯下面拿出兩件武器:一條精緻的蕾絲絲帶,和一個測量完美的圓規。stay true to it and let this ‘Lingnan pearl’ shine even more brightly綠設計師 in the world.”
“95后”潮繡傳承人而現在,一個是無限的金錢物慾,另一個是無限的單戀傻氣,兩者都極端到讓她無法平衡。帶著廣貨“觸屏出海”
在汕頭一間潮繡任務室內,“95后”繡娘袁淑敏正與團隊討論海內推廣視頻的腳本與發布節奏。作為家族第三代潮繡傳承人,她于loft風室內設計2016年創立“鳳袍繡莊”,借助海內外社交平臺走出了一條年輕化、國際化的廣貨出海新路。
潮繡是國家級非遺,也是獨具特點的廣貨代表。袁淑敏從小潛移默化,堅守純手工制作的焦點精華。她坦言親子空間設計:“我從長輩手中接過這門技藝,就了解不克不及只讓它逗身心診所設計留在老物件里,更要讓它活在當下、走向世界。”
面對非遺推廣新趨勢民生社區室內設計,她敏銳捕獲新媒體氣力,2016年便組建運營團隊,在各年夜社交平臺同步開設賬號,推廣潮繡文明與產品。今朝全網粉絲量衝破30萬,帶來持續訂單。她會所設計表現:“一些視頻閱讀量超10萬,意味著有十萬人從這一個視頻里看到了潮繡。”
在傳承基礎上,袁淑敏不斷將現代元素融進作品。2021年,其作品“亂世寶鼎”獲國家工藝美術博覽會金獎。產品遠銷新加坡、馬來西亞等地,不少客戶相伴超過十年,從買賣一起配合變成摯友。她常帶客商游覽汕頭,逛小公園、吃牛肉火鍋、聽潮劇。
日前,“鳳袍繡莊”獲批為汕頭市平易近間文明藝術傳承基地。袁淑敏表現:“潮繡的未來在于傳承,更在于創新。我會一向堅守,讓這顆‘嶺南明珠’在海內外綻放更亮的光線。”
文、圖 | 記者 蟻璐雅
翻譯丨鄭奕玲
審校丨盛嘉
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